Enjoy the style, dare yourself

Press release

Quiksilver and Roxy finds its way on the runway once again at the Mid Valley Megamall Fashion Week 2013, showcasing the brands’ identity through its apparels and accessories.

Quiksilver “Enjoy the Style” and Roxy “Dare Yourself, were the themes of the private showcase.
Quiksilver “Enjoy the Style” is all about inviting people to experience and enjoy the world; which encourageseveryone to awake their inner spirit of surfing from within.The men’s collection is a range of the brand’s core of boardriding from the Quiksilver Original signatureboardshorts, T-shirts, denims, sweater, shirts and accessories.

Roxy “Dare Yourself” is all about going places, trying new things, being spontaneous, dream big and live a unique life as the brand encourages girls to be fun, alive, daring, confident & naturally beautiful. Roxy is a brand designed for the ladies; which features their signaturebikinis, dresses, shorts and funky accessories, showcasing their latest trendy prints to vibrant spring colours.

“We are proud to launch our Quiksilver and Roxy Spring/Summer collection in conjunction with the Mid Valley Megamall Fashion Week. Our theme for Quiksilver – Enjoy the Style and Roxy – Dare Yourself clearly depicts to our customers that Quiksilver and Roxy are not just surf brands or beachwear but it is also one of the latest fashion lifestyle brands in Malaysia”, says Catherine Chin, Director of Quiksilver and Roxy Marketing, BRC Group Sdn Bhd.

Quiksilver and Roxy have been in Malaysia for over 18 years since 1995 under the company, BRC Group Sdn. Bhd; branching out to over 22 outlets nationwide. TheQuiksilver and Roxy kids range can also be found at selected Isetan and Parkson departmental stores.


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